Content Creator Program

Influencers who are chosen to partner with us receive:

• Complementary Admission (details below)
• Ride and Feed Tickets
• Free Parking

Please note that the Indianapolis Zoo is a non-profit organization and that our influencer opportunities are not paid. We ask that content creators produce high-quality engaging content that highlights their visit to the zoo. The Indianapolis Zoo may use and repost content, with credit give to the creator.

Instructions will be provided to influencers, but in general requirements for content are as follows:

• Photographers – must post a minimum of 3 photos within 30 days of visiting and tag @IndianapolisZoo on social media platforms.
• Videographers –  must post footage taken within 30 days of visiting and tag @IndianapolisZoo on social media platforms.
• Bloggers – content must include a detailed blog post, created on your website (500 words + photos) – blog must be posted within 30 days of visiting. Content bust be shared across social channels that the creator maintains. Links to content must be shared with the Indianapolis Zoo’s Public Relations team.
• Influencers – must post 3 – 4 pictures/videos plus 1 to 2 stories/live updates on their social platforms highlighting their experience. All content must tag @IndianapolisZoo and use the specified hashtags determined by the Public Relations team. Content must be posted within 30 days of visiting. Links to content must be shared with the Indianapolis Zoo’s Public Relations team.

*Only those selected will be contacted for next steps. If contacted, please note that it may take up to four weeks to coordinate and schedule your visit.